Funeral director training…how many funeral homes have a consistent training regimen for their funeral directors? I was part of a meeting that we were challenged to list the top 10 issues/problems that are challenging funeral home owners. There was quite a range from marketing to gain new business to financial sustainability. Most interesting to me, nearly all of the subjects could be resolved or at least part of the problem resolved with funeral director training. Funeral director training must be mandated and supported by leadership. Meaningful and relevant funeral director training creates a culture of learning along with collective solicitation of better ideas. Funeral director and apprentice development is enhanced by assigning topics training of their own peers. Deliberate time for training is possible, even in the busiest of firms.
Three mornings a week for 15 minutes could make a difference in performance, morale, family satisfaction and even financial stability (how about training sessions of accounts receivable and collection of payments prior to signing a contract)? Make the sessions fun…bring in some goodies to eat…how about a prize for the best training of the week (a lunch gift certificate). It’s not difficult to offer funeral director training, it’s a matter of priority.
Funeral home owners; want to solve some of your problems? Train your funeral directors and staff. CEU’s are not sufficient or many times relevant to your funeral home needs. Everyone can be trained and everyone needs to have training…even professional baseball players have batting coaches and take batting practice before their games. How are you preparing your funeral directors and staff for the game? Cheers Y’all.